Tran Anh Vu, Doan Minh Thang and Doan Thi Mai. Customer’s Behavior on Intention to Purchase on Online Shopping in Vietnam.
. 2020; 8(3):85-88. doi: 10.12691/JBMS-8-3-2
E-commerce, technology acceptance model (TAM), information system success model, information quality, service quality, interface design quality, perceived usefulness of purchasing online, perceived ease of purchasing online, behavioral intention to purchase online
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