Volume 4, Issue 1

Development Model of Traditional Local Products Based Marketing Innovation Driven for Entering Market Centre
Original Research
Opening up opportunities for business people to contribute and promote the economy can be seen by the size of the market activity. In addition to the structure of the regional economy, the growth of economy regional will be weak if it is not supported by the strength of the structure of small and medium enterprises. The small and medium enterprises existence is a huge support to the economic structure as an anticipation to avoid Hollow Middle. The competitive advantage of tradional products of local region are not only influenced by the marketing advantages, but it is influenced by the human resources (HR) and operational in shaping the development of local specialty products marketing model based on innovation driven to enter the market center. Based on the findings, it can be concluded that; First, internal factors against the Market Driven Innovation Centre yield negative effect. Secondly, there is a positive effect on the Innovation Driven Market Centre. Third, external factors on Driven Innovation and market centers have a positive effect. Fourth, the internal factors of the Innovation Driven and market center were not significant. Fifth, external factors on Innovation Driven are significant for market center.
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Journal of Business and Management Sciences. 2016, 4(1), 20-25. DOI: 10.12691/jbms-4-1-4
Pub. Date: March 25, 2016
13589 Views3309 Downloads2 Likes
Calls to Change: Embedded Career Planning Process (CPP) into Accounting Programme
Original Research
In today’s business environment, academic qualifications are not enough. There is an increasing need for people who have a wide range of skills as well as professional or technical competence. Organisations need multi-skilled people and flexible project teams that can be put together to accomplish the moving tasks in the new world of work. So although technical and professional skills are as important as ever, organisations are now also seeking people with an array of employability or soft skills - people who can manage themselves, can work effectively with colleagues and customers, who can think creatively and can take responsibility. A few years ago, in response to a call from some academic and professional groups, accounting curriculums across the country were revised to include instructions aimed at improving students’ knowledge, skills, and competences which would go beyond their technical knowledge. These skills included, communication skills, analytical skills, presentation skills, team orientation, critical thinking, to name only a few. This paper is conceptual study to explore embedding the career Planning process (CPP) into accounting programme. The paper concludes that CPP is a structured and supported process undertaken by an individual to reflect upon their own learning, performance and/or achievement and to plan for their personal, educational and career development. CPP cover generic skills which everyone needs to be a fully rounded and well educated person, regardless of academic subject. CPP’ skills include Written, Oral and Visual Communication Skills, Information Skills, research skills, Working with Others, IT Skills, Working with Numbers, Solving Problems and Improving your own Learning and Performance. CPP’ skills - as generic skills - will be needed in the employment after university in addition to the specialist knowledge. By developing these skills now, the students can help make the transition to employment more smoothly later on.
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Journal of Business and Management Sciences. 2016, 4(1), 12-19. DOI: 10.12691/jbms-4-1-3
Pub. Date: February 27, 2016
13434 Views4725 Downloads3 Likes
The Impact of Technology and Innovation (Technovation) in Developing Countries: A Review of Empirical Evidence
Original Research
Over the period since 1970s, developed countries have improved its relative productivity performance, but there remains a significant gap in market sector productivity between Developed and developing countries. Much of the gap between them is due to lower levels of capital intensity and skills. However, even taking these into account, there remains a significant gap. This reflects not just a weakness in high tech areas but an inability to absorb best-practice techniques and methods in wide swathes of the market sector. Part of this is due to a weakness in technological innovation despite a high quality science base. This includes comparatively low and falling levels of R&D and patenting as well as a distinct lag in the diffusion of innovations relative to other countries. This paper illustrates why technological innovation is considered as a major force in economic growth and focuses on some of the most distinctive features of innovation in the highly industrialized economies of the OECD area. In particular, the paper attempts to examine a primary single feature, “uncertainty” that dominates the search for new technologies by drawing several cases on the developed countries experience. It also touches on the impact of technological innovation in the developing countries and how it is transforming their business.
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Journal of Business and Management Sciences. 2016, 4(1), 7-11. DOI: 10.12691/jbms-4-1-2
Pub. Date: February 03, 2016
34568 Views6430 Downloads14 Likes
The Impact of Innovation on Performance of Small and Medium Enterprises (SMEs) in Tanzania: A Review of Empirical Evidence
Original Research
This explanatory study uses a desktop methodology to investigate the world wide existing empirical studies1 results on the relationship between Innovation on Small and Medium Enterprises (SMEs) performance. The literature survey reveal that the studies on innovation and its effect on performance are observed to have concentrated to Western, Middle and Far East and very little empirical evidence is noticeable in Africa. The issue of innovation and how it relate to firm`s performance and specially SMEs is therefore yet to be exhaustively explored. The results from review further find that no consistent results on whether the innovations altogether influence firms performance. The conclusion is therefore not generally viable. The nature of the empirical results reported in this paper indicates a need for such studies especially in Africa where the research fissure is widely observed in this area. The paper is thus a wakeup call for empirical studies that assess the impact of innovation on SMEs performance in Africa and Tanzania in particular where the studies of this nature are rarely found in the review of literature conducted in this paper.
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Journal of Business and Management Sciences. 2016, 4(1), 1-6. DOI: 10.12691/jbms-4-1-1
Pub. Date: January 28, 2016
32434 Views13694 Downloads27 Likes